Surveillance Pricing News Tracker
Everybody pays the posted price, right? Not necessarily. Surveillance pricing can change based on what the retailer knows about you – where you live, your tastes and habits and your family budget.
FTC puts retailers on notice over personalized pricing
Companies are warned not to use data their have gathered about individual consumers unlawfully.
James R. Hood
August 19, 2026
The algorithm sets the price: how major U.S. newspapers personalize subscription offers — and what the Washington Post lawsuit means for the industry
The complaint is the first major test of so-called surveillance pricing in the U.S. news industry, but the practice is not unique to the Post.
James R. Hood
June 26, 2026
Washington Post hit with class-action lawsuit alleging it used a decade of reader data to set higher subscription prices for its most loyal readers
Growing awareness of “surveillance pricing” lands a prominent defendant
James R. Hood
June 12, 2026
Maryland outlaws ‘predatory pricing,’ other states may follow
It’s also called “dynamic” or “surveillance” pricing and it is not the consumer’s friend
James R. Hood
April 20, 2026